Recruitment is changing, especially as it relates to sourcing. It is still amazing to me that there are still many out there who think that a sourcer is a junior recruiter or that sourcing is an entry point into recruitment. But the truth of the matter is that sourcing is a highly specialized field. I compare it to playing chess, you can learn the basics of chess in an evening, but mastering the strategies may take years.
Sourcing requires heightened research skills and abilities, anyone can type keywords into a search engine but finding your needle in a haystack (especially when the internet is estimated to have over 500 billion documents; that is a huge haystack) takes real talent. Sourcers are also uniquely positioned to find and “pre-close” prospects before they even become candidates.
But it seems that most everyone is missing the point, there is a wave of automation tools of different flavors appearing in the recruiting landscape. Sourcers and recruiters alike become experts on the use of these tools not sourcing specialist. The continued pressure to reduce costs, the pressure to compete in global markets along with the pressure to beat the competition is keeping us from the real strategies needed for our companies’ survival.
Recruiters and sourcers continue to rely on inadequate and fragmented procedures to scour their databases and contact management system to find and identify prospective candidates. Most companies don’t have disciplined and formal sourcing methods for their most critical needs, let alone specific written formal sourcing procedures or strategies to be used consistently across the company.
If we focus on developing only sourcing expertise without implementing formal strategic sourcing processes we cannot produce a transformation in our sourcing effectiveness as a whole. We can’t ignore the basic strategic sourcing principles as we develop key sourcing systems. Without the proper foundation we have nothing more that an inadequate web of spreadsheets and tasks that direct sourcers and recruiters as to diminish productivity and stretch the sourcing cycle.